The first six months are the "main growth phase". They require high quality protein and nutrients.

The next 6- 12 months require a reduced protein content to help prevent any growth disorders.

Now fully grown, finding the right diet to match their energy requirements is key. 

Now in old age, diets with a lower fat and phosphorus are needed.

Great taste, less waste.

All you feed is love

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We love what we do

Along with our long experience and high quality ingredients, we believe that love is the most important component of our pet food. Happy Dog has been developed by our own vets and it's their scientific approach that makes us unique. Every bag is natural, balanced and will provide a great shiny coat and healthy happy dog.

Shop by our best selling diets

Puppy Food

Puppy dog food

Adult Food

Adult Dog Food

Grain Free Food

Grain Free Dry Dog Food
Fit & vital dog food

Fit & Vital

For all dog owners who pay attention to a natural and balanced diet for their four-legged friend.
Delicious meat, tasty fish & valuable nutrients are combined so they are perfectly tailored to your dogs daily activity and metabolism.
Puppy Dog

From their first steps

Best of the region

Best of the region

Carefully selected ingredients from local farmers make our Happy Dog NaturCroq so tasty. Balanced recipes with local herbs supply your four-legged friend with everything they need.

Heart shaped kibble

Heart shaped kibble

Our puppy food is easier to digest and chew thanks to it's unique heart shape.

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