The first six months are the "main growth phase". They require high quality protein and nutrients.

The next 6- 12 months require a reduced protein content to help prevent any growth disorders.

Now fully grown, finding the right diet to match their energy requirements is key. 

Now in old age, diets with a lower fat and phosphorus are needed.

Happy Dog

Puppy & Junior Fit & Vital Snack

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Dog treats with extra vitamin C

The soft, fit & vital Puppy & Junior Snack with easily digestible chicken, nutritious salmon and lamb offers puppies of medium and large breeds many moments of pleasure. Our wheat-free treats are extra vitamin C and a welcome addition to either dry or wet puppy food.

Small dog treats will do:

If you want to start training your puppy, we recommend using treats to motivate your dog. These should primarily be soft, easily digestible and small for puppies. This has the advantage of not having to stop training because your puppy is chewing on a large, hard snack for a long time. For example, if you want to practice walking, you can always reward him with the small, soft Puppy & Junior fit & vital snacks while he is walking.

Tip: Especially when training puppies, it has proven useful to reward the pup's good or desired behaviour directly with a puppy treat. On the other hand, you should ignore unwanted behaviour if possible.
These treats are suitable for puppies from 6 weeks of age and for young dogs up to 18 months of age. Afterwards, when your four-legged friend is fully grown, you can treat him to our soft snacks for adult dogs or our meat snacks.

Analytical Constituents

Crude protein 23.0%, crude fat 6.5%, crude fiber 2.0%, crude ash 8.0%


Vegetable by-products*, poultry protein* (13.5%), maize meal, rice, greaves, maize, fish meal (3.5%, of which 50% salmon meal), lamb protein* (3%), sunflower oil, hydrolysed protein*, potassium chloride, yeast *, sodium chloride, dried whole egg (0.17%), seaweed*, linseed (0.1%), mussel meat* (0.03%), yeast* (extracted)*) dried


Vitamins/kg: vitamin A (3a672a) 12500 IU, vitamin D3 (3a671) 650 IU, vitamin C (3a312) 20 mg

Trace elements/kg: iron (3b103) 50 mg, copper (3b405) 10 mg, zinc (as 3b603, 3b606) 90 mg, manganese (3b502) 20 mg, iodine (3b202) 2 mg, selenium (3b801) 0.1 mg

Antioxidants, tocopherol extracts from vegetable oils 1b306(i)